| Does Google know what it's doing ? The "Googleplex" in Silicon Valley · bikes in the corridors · lava lamps everywhere · the famous ex-Grateful Dead chef cooking delights in the Google canteen · a grand piano in reception for the Google PhDs to play during breaks · most impressive of all: a live selection of searches being requested at that moment all over the world The founders of Google are Sergey Brin and Larry Page. Last year's extraordinary share sale made them multi-billionaires. The founding duo was not at all clear about what the business plan actually was. The company is · mapping your desktop · managing your pictures with Picasa · mapping the earth with Google Earth · offering search over mobile phones · going local by rolling country-specific search engines · edging into telecoms by trying to build a fibre optic network · starting up an agency to place print ads like those on its web pages · launching Google Talk for instant messaging · launching Gmail for electronic mail Google wants to · make the contents of books searchable to everyone · make TV programmes searchable One year after the company's first share flotation, Google is the fastest growing company ever seen. At present, it professes "to organise the world's information and make it accessible". The plan is to bring in the even more grandiose aim "to become the marketplace for all global commerce". Source: BBC Online November 15th 2005 (adapted) |
Questions
- The share sale made Brin and Page billionaires. What is so attractive about shares in Google?
- The duo are ‘not clear about what the business plan was’. What is likely to be in a business plan?
- Is a business plan essential?
- What is a ‘share flotation’?
- Outline the main differences between a private and a public company
No comments:
Post a Comment